I led the strategic vision for the project including asset creations and driving the revamp of our internal marketing and brand site.
The video below was shot on an iPhone to inspire staff to use the assets. We had 5 minutes to communicate the project at the end of the Dean's quarterly Town Hall for all GSB staff. I suggested creating an internal, no-budget video incorporating the spirit of our department. It was so well received that it is now a series and the end of all Town Halls.
Brand portal assets Traffic has increased 76% since launch.
Brand assets and guidelines
Templates The #1 action on brand portal is to download these presentation templates. We also have templates for signs including digital signage.